Wednesday 17 November 2010

Ancillary Task 1 - CD Digipack


Digipacks are a type of CD packaging made out of card or other heavy paper/cardboard material. Digipacks can open like a book, or it can have three parts, so that one flap of the packaging opens to the right and one to the left, with the CD in the middle. Usually, the part of the digipack that holds the CD is made of plastic like a traditional jewel case CD. The plastic part is just attached to the paper background.

MeadWestvaco first created digipacks and their product 'Digi-Pak', is trademarked. However, as the idea became more popular and began to be used by more manufacturers, the term "digipack" came to be used to describe all soft CD packaging.

Pros of digipacks

They look attractive which is why many bands and labels like to use them. The three section digipack sleeves opens up more design options because there is more room.

Digipacks don't crack like jewel cases do.

Digipacks can be more environmentally friendly than jewel cases because they can be made of recycled paper.

Cons of Digipacks
If the teeth of the tray breaks in a digipack the CD will fall out as unlike jewel cases there is nothing to hold it in.

Whilst they don't crack like jewel cases they will rip and eventually the paper will peel apart and separate.

There is not much protection in digipacks as the outer layer is made out of paper so the teeth that hold the CD in place crack and fall out easily.

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